SPOTIFY - MORGAN WALLEN SHOW
17 days from briefing to show, Executive Produced a Morgan Wallen concert on his high school baseball field to launch his album “One Thing at a Time”.
MCDONALD’S - WORLDWIDE CONFERENCE 2024
WW24 is a bi-annual conference that Mcdonald’s hosts for its franchisees, suppliers and staff to celebrate the brand and look forward to future growth. For the first time in its history the show left the US and was hosted in Barcelona Spain. The show includes an experience floor, two restaurants, TED talk style global sessions and final night shows, this year featuring The Killers and Dua Lipa. Oversaw operations of the creative team, project management and production of key elements.
SKITTLES - CONNECT THE RAINBOW
Produced an interactive campaign in which each of the five flavors was given its own flavor ambassador
character with a different way to connect. Consumers were encouraged to interact through phone calls, faxes, letter-writing, playing video games and even psychic brain waves
P&G - BEAUTY POP-UP EXPERIENCE
Lead production of a destination space in Toronto Canada for beauty exploration providing consumer experience with free beauty consultations, trend shows and samples of P&G beauty products.
HILTON B2B - ITB CONFERENCE RECEPTION
Executive Produced a cocktail reception in Berlin Germany that would deliver the hospitality of Hilton Worldwide, and serve as the commencement of the world’s largest travel industry event. Take over of hotel environmentally, Projection mapping, high end catering, Live B list entertainment, 2000 attendees.
INEX - IMMERSIVE CONFERENCE
Executive Produced the Innovation Experience (INEX). An annual event hosted by our agency intended to challenge our clients to think more creatively. TED style conference - Live show production (6hrs+) 10 speakers per day, panels, content, talent negotiation, food & bev, hotel negotiation and management.
EMMI CAFE LATE - PRODUCT LAUNCH
Produced word of mouth multi-city campaign to drive awareness of new refrigerated latte beverage. Led execution of walking talking refrigerator, live samplings, gallery events and OOH materials.
